APP UPGRADE (new mobile app)

Total Users to upgrade = all onboarded Users who need to upgrade (all mobile Users that are not using a branded Android app, i.e. iOs Users and Android Users on PWA). There might be users who's device remains unknown due to their notification settings.

Users successfully upgraded = all onboarded Users who had to upgrade and have successfully performed the upgrade process and logged into new app at least once

Users not upgraded = all onboarded Users who need to upgrade and haven’t completed the upgrade process yet

Upgrade Progress % = Total Users upgraded / Users to be upgraded

Device type = upgrade-relevant category of a User’s device: desktop, “has to be migrated”, Android*, unknown**

* in case of a branded Android app these users do not have to upgrade manually

** device of a user could not be tracked

Status per upgrading User = within the upgrade process, each user can have one of 3 stages: device_code_generated, device_code_redeemed, device_logged_in. Every User with status “device_logged_in” is upgraded.

Total Upgrade duration (d) = number of days since the start of the upgrade process. Upgrade start is considered the day that the first upgrade was triggered (device code generated).

Avg. Users upgraded per day = Total Users upgraded / Upgrade duration, indicates the average number of Users upgraded successfully per day.

Users upgraded: yesterday = Users who upgraded successfully yesterday (latest full-day)

Users upgraded: last 7 days = Users who upgraded successfully within the last 7 complete days (rolling).

Weekly running total of upgraded Users = Running total of successfully upgraded Users, grouped by calendar week.

FAQ: Dashboard & KPIs

• App Upgrade: How are Users with multiple devices counted?
  To measure a successful app upgrade, each user registered with at least one upgrade relevant device is counted as unique user. As soon as one upgrade relevant device has upgraded successfully the user is considered as “upgraded”.